The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly by David Meerman ScottPremium Off White Cream Pages Stitched Binding Matte Cover Local Premium Copy Language English Dimensions 5. 5 x 8. 26 inches 561 Pages Summary The New Rules of Marketing and PR by David Meerman Scott provides a comprehensive guide on modern marketing strategies that leverage digital tools to connect directly with consumers. The book explores the power of content marketing, social media, podcasting, AI, live video, and newsjacking to build brand
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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly by David Meerman Scott